10 Social Media Mistakes Artists Make (and How to Fix Them)
· 6 min read · Addy Records
Labels and promoters look at your socials before they reply to you. These are the mistakes we see most — and they're all easy to fix.
The mistakes
If any of these sound familiar, start with one and fix it this week.
- Buying followers — low engagement gives it away instantly
- Only posting flyers and 'out now' graphics
- Going silent for months, then posting ten times in a day
- No link in bio, or a broken one
- Different names and handles on every platform
- Low-quality audio on music clips
- Never replying to comments or messages
- Copying trends that don't fit your sound
- Forgetting to tag venues, labels and collaborators
- Measuring success only by follower count
The bigger fix
Treat your socials as a portfolio: when someone lands on your profile, they should understand your sound, see that people show up for you, and know where to listen within ten seconds.
Making house music? We want to hear it.
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